Digitalinnovationcredentials.
Selected case studies and engineering collaboration.
Our team
A multidisciplinary team of researchers, strategists, service designers and product designers helping organisations solve complex operational challenges.
We partner with governments, global brands and regulated organisations to design products and services that work in the real world: from national public services and connected healthcare to international digital platforms.
Based in Belfast. Trusted by teams across the UK, Ireland, Europe and North America.
Leadership
Damian Cranney
Rebecca Walsh
Stephen Shaw
Kate Lydon
John Cranney
Client: adidas
Services: Platform experience design
Designing Locker Room, adidas' global teamwear commerce platform
Locker Room is adidas' digital platform for designing, customising and ordering teamwear, connecting coaches, clubs, agents and retail partners across the global football ecosystem. Embedded within adidas' international product teams across Europe and the Americas, Big Motive operated as a trusted design partner at scale, bringing rigorous UX research, interaction design and interface systems to one of sport's most complex global commerce environments.
Scale
Global digital platform supporting adidas team wear operations across Europe and the Americas, serving multiple markets, product teams and engineering partners.
Approach
Embedded within adidas' international product, design and engineering teams, collaborating across disciplines to shape one shared product vision from discovery through delivery.
Outcome
Created a scalable platform experience supported by rigorous UX research, interaction design and design systems, enabling consistent delivery across global teams.
Client: MyWaste Map
Services: Data strategy and digital product design
Making fragmented public data useful for the first time
Ireland's recycling and waste infrastructure was documented across dozens of disconnected datasets held by local councils, recycling centres and third-sector organisations. Big Motive led the research, data strategy and product design to aggregate, standardise and visualise this information: creating the first unified map of Ireland's recycling network and establishing a live data platform now used by government to audit service coverage across the country.
Scale
National digital platform bringing together over 1,700 recycling locations and approximately 350,000 live data points from local authorities, charities and commercial partners.
Approach
Researched, aggregated and standardised fragmented public datasets using AI before designing an intuitive product experience that transformed complex environmental data into a single trusted service.
Outcome
Transformed environmental data into practical operational insight, helping communities and organisations prepare for flooding through better information and coordinated action.
Client: Resilico
Services: Digital product innovation
Connected tools for climate resilience
Resilico is a connected digital platform helping households, resilience professionals and public bodies prepare for flooding and extreme weather. Developed with DEFRA, the Environment Agency and Flood Re, Big Motive led the research, service design and product experience across an ecosystem of tools, including a mobile alert app, professional surveyor tools and real-time monitoring dashboards.
Scale
Developed in partnership with DEFRA, the Environment Agency and Flood Re to support households, resilience professionals and public-sector decision makers through one connected platform.
Approach
Applied human-centred research, service design and product design to create an integrated ecosystem of mobile, field and dashboard tools that work seamlessly together.
Outcome
Transformed environmental data into practical operational insight, helping communities and organisations prepare for flooding through better information and coordinated action.
Client: Respiratory Analytics (aflo)
Services: Connected Product and Experience Design
Trusted connected respiratory care
aflo is a connected health platform helping patients manage asthma and chronic respiratory conditions with greater confidence. Working with Respiratory Analytics, Big Motive led research, brand and product design across the full aflo ecosystem, connecting sensor-enabled inhalers, a patient companion app and a clinician dashboard to translate complex data into clear, trustworthy insights.
Scale
End-to-end connected healthcare ecosystem spanning patients, clinicians and smart medical devices within a regulated, safety-critical healthcare environment.
Approach
Led research, brand strategy and product design across the full connected experience, integrating sensor-enabled inhalers, companion apps and clinical dashboards into one coherent system.
Outcome
Created a trusted digital health platform that translates complex respiratory data into meaningful patient guidance and actionable clinical insight while meeting the demands of privacy-conscious healthcare.
